GLAAD launches #PridePortraits, an Instagram campaign that showcases the diversity of LGBT people and families
GLAAD, the nation’s LGBT media advocacy organization has teamed up with Instagram to launch #PridePortraits, a photo campaign that showcases the diversity of LGBT people and their families during Pride month.
As part of the campaign, three lucky Instagrammers will be selected to gain exclusive access to NYC Pride, including a special performance by pop music sensation Demi Lovato.
From June 20 to June 29, GLAAD and Instagram encourage people to share photos of what Pride means to them and their families using hashtag #PridePortraits.
Instagrammers can enter to be selected to participate in an Instameet at the 44th Annual New York City Pride March on June 29, where they will gain exclusive behind-the-scenes access to the largest LGBT Pride march in the country.
The three lucky people participating in the Instameet will also gain exclusive access to NYC Pride’s Dance on the Pier party, featuring a performance by multi-platinum selling recording artist Demi Lovato.
“Images of loving LGBT families and friends are at the heart of support for equality,” says GLAAD President & CEO, and mother of two, Sarah Kate Ellis.
“Social media is an especially powerful driving force for sharing stories, particularly those that change hearts and minds. As we mark the 45th anniversary of the historic Stonewall riots, GLAAD is thrilled to join Instagram in bringing #PridePortraits to millions of users across the globe as we unite to celebrate LGBT Pride.”